be confident in your growth metrics
At Calon we are building the operating system for growing European multichannel B2B businesses.
The key metrics, from all your systems, in one place, when you need them. With analytics and AI to help decision making and services to support you so you can trust your data.
Calon is different from all other 'data' companies.
We start from what good looks like at the front end - we have researched excellent practice for the right metrics by sector and stage, which we align with you, customise for your specific needs, then automate all the extraction, integration and business logic from all your systems.
We don't start at your systems and work forward like most data solutions.
We don't force you to design everything from scratch from all your different systems.
We don't force you to build and coordinate everything yourself - we do all this for you.
You and your analysts get your data and metrics integrated so you can see your weekly, monthly and quarterly results in an easy to use dashboard
Your analysts & data scientists can drill into the granular data & metrics, calculated - in whatever they want to use - Excel/Sheets, SQL, Python (or even your BI tool of choice). If you want to share your data directly with your investors - we can do that too.
Calon puts data and metrics at the heart of your startup's growth.
Our aim is to simplify how entrepreneurs - unlock data driven insights to drive growth and unlock funding or prepare for sale
The value of using metrics based on data from your systems to look at on your performance and use it to predict and forecast to support your plans has been proven, but it still remains very difficult to pull off for companies of all sizes.
We believe that the way this is currently done - custom built spreadsheets, data warehouses, data lakes, data teams, ad hoc data science powerBIs and Tableaus - is expensive, a waste of time and simply inefficient. Either you are paying expensive IT or data people to build reports in these systems or you’re using expensive finance people to create one off reports in Excel. Even worse
While working as consultants on a private equity carve out, we saw first hand the cost of bringing in a consulting team to deliver the the BI, interfaces and data platform - even with standard systems, there is way too much custom build than is needed and translating ‘sort of’ custom (but in reality, standard) requirements into code is simply expensive and inefficient.
We can do it differently.
Calon provides businesses with a fully managed service that automatically integrates your data from all your systems and provides predefined and customisable lenses which include dashboards and reports, with specific insights that are relevant to your businesses. You choose the most relevant for you.
growth modelling, recurring revenues, unit economics
pricing and commercial
financial insights into your balance sheet, income statement, cashflow and cash conversion cycle
specifically targeted lenses into your industry or department such as customer, supplier or product segmentation, inventory analytics and project timing
KPIs and drill downs aligned with your PE or VC investors’ goals,
your hierarchies and master / reference data
As well as general insights, we will offer sector-specific lenses based on specific types of business and the different systems used in these - for example the ability to share inventory or price reports with B2B customers or suppliers, or to integrate sector niche system data together with finance and sales systems
Right now - we want to know which lenses to build first and which systems to build integrations with - which is why we are asking you to answer three simple questions
We charge an onboarding fee and then a low monthly fee for the service. This will be based on the number and type of systems being integrated and a complexity factor if you have a particularly large volume of data for your system or a complex or custom built environment. Pricing will not be based on the number of lenses you use.
In future we will also offer additional services on top of the core service. These could include:
forecasting and other AI & ML driven models
conversational, voice interface (as AI develops)
‘Data team as a service’ models where you can outsource your analytics team to us
AI-led automation services and chat / text analytics (e.g. AI that writes your annual report for you)
data sharing services with AI & ML -driven recommendations for actions
other AI & ML services based on your data that we haven’t thought of yet
We are based in Zurich, Switzerland with a global remote team